FSU football: Could we see unequal revenue sharing in the ACC soon?
By Kelvin Hunt
FSU football needs all the help it can get to compete with other top schools while trapped in the ACC for the foreseeable future.
The revenue gap between the ACC, SEC, and B1G will continue to grow over the next decade. The SEC and B1G have made moves to expand and will negotiate media rights soon.
However, the ACC locked themselves into a media rights contract until 2036, which makes it difficult to make a move in the short term.
How can schools like FSU football and Clemson slow the revenue gap from widening? Could unequal revenue sharing be an option?
Pete Thamel seems to think that’s the case and could be a reality soon:
Despite the last five years of mediocre play, the Noles remain among the top two brands in the ACC conference. It’s one reason why the Noles continue to get primetime TV spots and invitations to neutral site games against the likes of LSU on a Sunday night.
Their season opener against Notre Dame last season averaged over seven million viewers and peaked at 8.8 million as the Noles forced overtime. The argument for a school like FSU is its brand holds more weight than others like Boston College, Wake Forest, or Pittsburgh.
Should those schools receive the same amount of money even though they don’t bring the same value to the conference? It makes sense, right? It’s not like those schools have been remotely close to competing for a national championship in the last two decades.
Schools like FSU and Clemson have proven they can compete at the highest levels in the modern era.
If they have more resources to compete with teams like Georgia, Texas A&M, Alabama, and Oklahoma, it’s likely more money for the conference overall if they consistently have teams in the NY6 and college football playoff games.
It makes all the sense in the world, and it’s how the real world works. Most folks get paid based on the value they bring to the job, and this should be no different.
The ACC Kickoff begins Wednesday, and it’ll be interesting to see if anything related to this subject comes up. I doubt it, but we’ll keep our ears to the streets just in case.