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FSU Football: The progression of FSU recruiting graphics

By Cole Maines

TALLAHASSEE, FL - NOVEMBER 2: Chief Osceola and Renegade of the Florida State Seminoles plants the spear at mid-field before the game against the Miami Hurricanes at Doak Campbell Stadium on Bobby Bowden Field on November 2, 2019 in Tallahassee, Florida. Miami defeated Florida State 27 to 10. (Photo by Don Juan Moore/Getty Images)
TALLAHASSEE, FL - NOVEMBER 2: Chief Osceola and Renegade of the Florida State Seminoles plants the spear at mid-field before the game against the Miami Hurricanes at Doak Campbell Stadium on Bobby Bowden Field on November 2, 2019 in Tallahassee, Florida. Miami defeated Florida State 27 to 10. (Photo by Don Juan Moore/Getty Images) /
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(Photo by Don Juan Moore/Getty Images) /

How the social media presence of FSU football has improved, and how that has affected recruiting, in specific the 2022 targets.

FSU football began the new millennium atop the precipice of college football. They just went wire to wire undefeated and ranked number one, earning Bobby Bowden his second National Championship.

They were able to sell championships (national and ACC), leaning on Bowden, competition, and guaranteed bowl appearances. This method left the program in the past, selling an old product with archaic means.

This method worked for a while before Jimbo Fisher made the program more modern, leading to another national championship in 2013. However, the discipline debacle and Jimbo Fisher leaving, left the program in a tough spot. It left Willie Taggart with a message of it’s going to be a realignment instead of a rebuild, but the Virginia Tech game quickly destroyed that message.

The lack of organization on the field seemed to find its way on social media. Below is an example. An edit, that I’m not sure of its purpose, but is pretty terrible.

The photo is grainy, and the stars could have been better. Is the frame is supposed to be a telephone or a frame? Also, what is Taggart pointing at, his 9-11 record or his future in Boca Raton, and his multi-million dollar buy out?

Under the new staff, there has been an extra emphasis on this new, rapidly evolving technique. Mike Norvell brought in a team of social media experts along with a couple that the previous coaching staff hired. They have improved it as well, by making brand new graphics and specializing in personalized edits.

The 2021 recruiting class has had very good edits, with some nice tattoos, chains, etc. My favorite has been reused for the 2022 recruiting class.

This being a 2021 prospect:

This one from a 2022 prospect


It is just a good looking graphic. The colors and blending are well done, and you can tell it is a phone and the edit personalized with the player visible. It also encourages media interactivity, which the recruits enjoy.

Then below are some other tweets with edits.

That’s 2022 five-star FSU football commit Travis Hunter Jr. showing the love from the Noles on social media.

Top 3 Remaining Recruiting Needs for 2021. dark. Next

You can see the progression. Now, how soon until we get some new commitment edits on the social media time line?

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