FSU Football: Social media needs upgrades and accountability

FSU football is vehemently trying to improve its perception on the field after its worst season in nearly 40 years. It needs to address perception on social media too.

FSU football was behind competitors in a lot of areas when Willie Taggart became the head coach in December 2017.

There was only one staff member (Brewster) with a bona-fide social media presence and the rest of the social media posts were severely limited.

FSU’s social media presence has improved under Willie Taggart. I mean I they had too since there wasn’t one really, but this is still an area where the program continues to fall behind.

In fact, FSU football social media is a laughing-stock among its own fans and players, not to mention other rival programs.

There have been over three instances since January 2019 where the FSU football account has tweeted something and had to delete it due to backlash in taste or for it just being a horrible product.

My good friend TaReef Knockout kindly put together a few of them in the tweet below:

The MLK tweet was ridiculed and FSU Creative Director Montaze Lavon did the right thing to take responsibility and issue a public apology and should be commended for that.

However, the other two edits have good intentions but are not well done at all. It’s telling when two of your best players and upperclassmen respond in this manner:

The crazy thing is there are FSU football fans on social media that run laps around what the FSU football account tweets out from a creative stand point. FSU fans, players  and rival fans know it.

Since that’s the case, why has Willie Taggart not addressed this issue? Social media presence is more important now than ever and the FSU football program consistently drops the ball.

If accountability is going to be preached to the players, the same must be done to the coaching staff since social media is an extension of the program that a lot of people pay attention to.

I could understand if it were something huge that would cost millions, but this is an easy fix and needs to be addressed expeditiously.